Variable Marketing - Program Launch Analyst

Job Description

The Analyst will lead the administration of the various Variable Marketing Programs in IMG / China / US markets. Job responsibilities will include authoring incentive programs, ensuring their launch on a timely basis in Vincent application and coordinating Variable Marketing (VM) activities with selected markets and supporting all Setup elements

Responsibilities

Variable Marketing (VM) Program Administration:

• Developing Program & Announcement Templates.
• Authoring Incentive Programs & their related Program Announcements.
• Support application Security Administration.
• Manage dealer claims and reconciliations
• Work closely with the Retail Marketing (RM) Teams & the various market stakeholders to ensure timely releases of VM Programs.
• Ability to understand the suite of application reports to assist the RM Team & markets in VM Program Analysis
• Support the drive for consistency across markets for adherence to IMG Retail Reporting & various VM Programs.
• Support the development of desktop procedures for new markets plus the ongoing administration of desktop documentation.
• Support Retail Marketing initiatives & projects on ad hoc basis.
  
  
  

• Good analytical skill and Strong English communication skill – verbal & written.
• Strong Excel skills - both formula and data handling
• Exposure to process automation & related technologies
• Previous experience in application based process is preferred
• Flexible to work in multiple time zones and rotational shifts (i.e Early morning (AP process ) and late night shifts (US process) )
  
  
  

• Automotive experience including an understanding of dealership operations
• Analytical position with exposure to Marketing in pervious roles
• Knowledge on Retail Marketing & Sales process, awareness on Dealer communication bulletin (DCB)