A Territory Sales Manager in a medical device company is responsible for driving revenue growth, expanding market presence, and managing customer relationships within a defined geographic area. The role combines sales leadership, market development, and account management to achieve both short-term targets and long-term strategic goals.
What You Will Do
Develop and execute territory sales plans to achieve or exceed monthly, quarterly, and annual sales and revenue targets.
Manage the complete sales cycle, including lead generation, opportunity development, customer engagement, negotiation, and order closure.
Identify and develop new business opportunities across hospitals, clinics, distributors, and healthcare institutions to expand the customer base and market presence.
Build and maintain strong relationships with Neurosurgeons, Spine Surgeons, ENT Doctors, Plastic Surgeons, Head & Neck Surgeons, Pain Physicians, Biomedical teams, Purchase teams, and local channel partners.
Conduct product presentations, demonstrations, and training sessions for healthcare professionals, OT staff, and Biomedical teams; understand customer needs and provide tailored product solutions.
Address customer queries and concerns, coordinating with relevant internal teams to ensure timely and effective resolution.
Plan and execute regular field visits and sales calls across HQ, extended, and outstation markets to ensure effective territory coverage; represent the company at relevant trade shows and industry events.
Monitor market trends, competitor activities, customer insights, and business opportunities to develop strategies that strengthen market position and maintain or grow market share.
Prepare and present sales forecasts, performance reports, and market analyses to senior management while ensuring compliance with company policies, sales processes, and applicable regulatory requirements.
What You Need
Experience: 1–3+ years of experience in medical device sales, preferably within neurosurgical medical devices, implants, and consumables.
Industry Knowledge: Strong understanding of the medical device industry, healthcare systems, market dynamics, and regulatory environment.
Sales Track Record: Proven ability to consistently achieve or exceed sales targets, revenue goals, and business objectives.
Communication & Negotiation: Excellent communication, presentation, negotiation, and interpersonal skills, with the ability to engage effectively with healthcare professionals and key stakeholders.
Customer & Relationship Management: Strong relationship-building skills with the ability to develop and maintain customer relationships, drive retention, and acquire new accounts.
Analytical & Business Skills: Ability to analyze market data, identify business and growth opportunities, understand competitive trends, and develop effective sales strategies.
Mobility & Compliance: Willingness to travel extensively within the assigned territory and ensure adherence to company policies, sales processes, and applicable regulatory requirements.
In summary: This role is a blend of strategic sales leadership, hands-on customer engagement, and market expansion, with a focus on delivering measurable results in the competitive medical device sector.
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