Content Strategist GTM

About H2Loop

H2Loop is an AI lab building domain-specific models and AI-native coding agents for system software and enterprise infrastructure.

As systems scale, failures increasingly happen below the application layer—operating systems, runtimes, networks, and distributed coordination. H2Loop helps teams understand and reason about these systems better.

About the Role

We’re hiring a Content Strategist (GTM) who enjoys creating content and wants to learn how go-to-market works in a technical company.

This is an execution-first role with close guidance. You’ll work on content across LinkedIn, video, events, and community learning, with regular review from founders. You’re not expected to define strategy or own growth.

What You’ll Do

Content Creation & Repurposing

• Draft LinkedIn posts (around 2 per week) from blogs, decks, papers, and internal notes
• Repurpose existing content into short educational videos, clips, and posts
• Help create marketing collateral for events and GTM activities

Video & Podcast Support

• Support simple, educational video content for engineers
• Help prepare and repurpose podcast-style conversations
• Appear on camera when needed (with guidance and support)

Community Awareness

• Observe and learn from developer communities (Reddit, Hacker News, Slack, Discord)
• Summarize recurring problems, questions, and themes for the team
• Help turn insights into useful content (no promotion or spamming)

Tools & Tracking

• Learn to use tools like HubSpot, Apollo, and Google Analytics
• Help schedule content and track performance, generate reports

What You’ll Learn

• How B2B GTM works in an early-stage, technical company
• How to turn complex ideas into clear, useful content
• How educational content performs across LinkedIn and video
• How events, community insight, and content connect
• How content improves through review and iteration

This role is designed to grow over time, with more responsibility as you build confidence.

Who This Is For

• 0–2 years experience in content, marketing, or communications
• Strong writing basics and attention to detail
• Curious about technology and how developers think
• Comfortable learning through feedback

Nice to Have

• Experience creating content on personal platforms (Instagram, YouTube, X, etc.)
• Interest in short-form video or educational content
• Comfort experimenting with content formats

How We Work

• Content is reviewed before publishing
• Feedback is frequent and direct
• Quality and clarity matter more than volume