Social Media Handler (225-717)

As a Social Media Handler, you will represent and promote our brand across various social media platforms. Your role involves crafting and curating engaging content, monitoring user engagement, and analyzing trends and insights to drive our social media strategy. You will be responsible for building our social media presence and ensuring that it aligns with the company’s values and goals. The ideal candidate will have a strong understanding of social media metrics, content management, and online engagement strategies. You will collaborate with team members to develop ideas and campaigns that effectively communicate our brand message to our target audience and contribute to the growth and visibility of our online presence.

Responsibilities

• Develop and implement social media strategies to align with business goals.
• Create, curate, and manage published content across social platforms.
• Monitor social media channels for industry trends and user feedback.
• Engage with followers by responding to questions, comments, and messages.
• Collaborate with marketing teams to develop social media campaigns.
• Analyze social media performance metrics to evaluate campaign effectiveness.
• Stay updated with the latest algorithms and changes in social media platforms.
• Coordinate with designers to ensure social media posts are aligned with brand aesthetics.
• Generate comprehensive reports on social media activity and audience insights.
• Identify and engage with potential brand ambassadors or influencers online.
• Manage social media advertising activities and budget allocations efficiently.
• Provide constructive feedback to team members on social media efforts and strategies.

Requirements

• Bachelor’s degree in Marketing, Communications, or a related field.
• Previous experience in social media management or content creation roles.
• Excellent communication skills, both verbal and written, are essential.
• Strong understanding of social media algorithms and analytics tools.
• Proficiency in using major social media platforms and scheduling software.
• Creative mindset with an ability to think outside the box and generate unique ideas.
• Ability to multitask and manage multiple projects in a fast-paced environment.