SEO Executive

Hiring for an SEO Executive manage ongoing SEO projects with all activity of on page, off page, google search console and google analytics 4 etc.

Candidate will be responsible for content strategy, SEO meta content, link building, keyword strategy to increase rankings, all SEO tools, latest SEO trends on all major search networks. Good if you will also manage all PPC campaigns on Google, Yahoo and Bing in order to maximize ROI.

Experience: One year Experience

Location: Ahmedabad, Sola

Responsibilities

• Perform ongoing keyword discovery, expansion and optimization
• Research and implement search engine optimization recommendations
• Research and analyse competitor
• Develop and implement link building strategy
• Work with the development team to ensure SEO best practices are properly implemented on newly developed code.
• Work with editorial and marketing teams to drive SEO in content creation and content programming
• Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
• Optimize copy and landing pages for search engine marketing.
• Execute tests, collect and analyse data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
• Track, report, and analyse website analytics and PPC initiatives and campaigns
• Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
  
  

• Proven SEO experience
• Good to have SEM experience managing PPC campaigns across Google, Yahoo and Bing.
• Solid understanding of performance marketing, conversion, and online customer acquisition
• In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)
• Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)
• Experience with A/B and multivariate experiments
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Knowledge of ranking factors and search engine algorithms
• Up-to-date with the latest trends and best practices in SEO and SEM
• BS/MS degree in a quantitative, test-driven field