Digital Marketing & SEO Lead

We are looking for an experienced Digital Marketing Executive with 4+ years of hands-on experience in digital marketing, preferably within the IT Services industry.

The ideal candidate will be responsible for planning, executing, and optimizing digital marketing campaigns across multiple channels to increase brand visibility, generate qualified leads, and support business growth.

Key Responsibilities

• Develop and execute digital marketing strategies aligned with business objectives.
• Manage Google Ads, Meta Ads, LinkedIn Ads, and other paid advertising campaigns.
• Plan and execute lead generation campaigns for IT services and solutions.
• Manage and optimize company websites, landing pages, and conversion funnels.
• Perform keyword research and implement SEO strategies to improve organic search rankings.
• Monitor and improve website traffic, engagement, and conversion rates.
• Manage social media platforms and create engaging content calendars.
• Coordinate the creation of blogs, social media posts, email campaigns, and promotional content.
• Execute email marketing and remarketing campaigns.
• Track campaign performance using tools such as Google Analytics, Google Search Console, and Google Ads.
• Analyze marketing data and prepare weekly/monthly performance reports.
• Conduct competitor and market research to identify new marketing opportunities.
• Work closely with sales and business development teams to improve lead quality and conversion.
• Manage marketing budgets and optimize campaigns to achieve better ROI.
• Stay updated with the latest digital marketing trends, tools, algorithms, and best practices.

Required Skills

• 4+ years of experience in Digital Marketing.
• Experience in the IT Services / Technology industry is preferred.
• Strong knowledge of SEO and SEM.
• Hands-on experience with Google Ads and Meta Ads.
• Experience with LinkedIn marketing and lead generation.
• Good knowledge of Google Analytics and Google Search Console.
• Understanding of conversion tracking, remarketing, and campaign optimization.
• Experience with social media marketing and content planning.
• Knowledge of email marketing tools and automation platforms.
• Strong analytical and reporting skills.
• Excellent written and verbal communication skills.
• Ability to independently manage multiple campaigns and priorities.

Got the experience? Got the drive? We want to hear from you. 💪