Assistant Brand Manager 23J25

As an Assistant Brand Manager, you will play a crucial role in supporting the development and execution of brand strategies that elevate our products and reach. You will work closely with the Brand Manager to drive brand performance, increase market share, and foster brand loyalty. This role requires a creative and analytical mindset, coupled with excellent project management skills. You'll engage with cross-functional teams, including marketing, sales, and product development, to ensure the consistent and impactful delivery of brand messages. Your efforts will directly contribute to the growth and success of the brand in both established and emerging markets. If you are passionate about branding, possess a keen eye for detail, and can think strategically to solve complex brand challenges, this is the perfect opportunity for you to make a significant impact within a dynamic team.

Responsibilities

• Assist in the development and implementation of effective brand strategies and plans.
• Conduct market research to identify trends, consumer insights, and competitive analysis.
• Collaborate with creative teams to generate innovative marketing materials and campaigns.
• Support product development initiatives by offering brand-specific insights and recommendations.
• Monitor brand performance, analyzing key metrics to inform strategic decisions.
• Coordinate with sales teams to ensure alignment on brand positioning and messaging.
• Participate in the planning and execution of events and promotional activities.
• Manage external agencies and vendors to deliver brand projects on time and within budget.
• Regularly update and maintain brand assets, ensuring consistent use across channels.
• Provide support in budget administration for brand-related projects and campaigns.
• Foster effective communication with internal and external stakeholders to promote brand initiatives.
• Track and report on industry developments to identify potential opportunities for the brand.

Requirements

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Minimum of 2 years experience in brand management or marketing roles.
• Strong analytical skills with the ability to translate data into actionable insights.
• Excellent project management skills and attention to detail in execution.
• Proficiency in using marketing software and tools for analysis and campaign management.
• Exceptional verbal and written communication skills for diverse audiences.
• Ability to work collaboratively in a fast-paced and dynamic team environment.