Social Media Executive 16J25

As a Social Media Executive, you will be at the forefront of implementing the social media strategy to enhance brand visibility, drive engagement, and cultivate a thriving online community. Your primary role will involve crafting compelling content that resonates with target audiences across various social media platforms. In collaboration with marketing and creative teams, you will strategize on campaigns that align with brand values and deliver measurable outcomes. With a keen eye for the latest digital trends, you will optimize strategies to ensure the brand remains at the cutting edge of social communication. Your analytic skills will be pivotal in interpreting performance data and adjusting approaches to maximize outreach and influence.

Responsibilities

• Develop and implement social media strategies across multiple platforms.
• Create engaging content tailored specifically for each social media channel.
• Manage daily operations of social media accounts, ensuring timely updates.
• Collaborate with marketing and creative teams to execute engaging campaigns.
• Monitor social media trends and emerging platforms to optimize strategies.
• Analyze social media metrics and prepare performance reports for management.
• Engage with the online community to build strong brand loyalty and trust.
• Drive brand awareness through strategic social media marketing initiatives.
• Respond to customer inquiries and comments promptly and professionally.
• Stay informed of industry trends and algorithm changes impacting social media.
• Utilize social listening tools to gather insights and adjust content strategies.
• Coordinate with influencers and partners to amplify the brand’s reach effectively.

Requirements

• Bachelor’s degree in Marketing, Communications, or related field required.
• Proven experience in managing social media platforms for a brand or agency.
• Excellent content creation skills with a strong visual storytelling ability.
• Proficiency in using social media management and analytics tools effectively.
• Strong understanding of social media KPIs and performance metrics.
• Effective communication skills, both written and verbal, are essential.
• Ability to work collaboratively in a fast-paced, dynamic work environment.