Digital Marketing Executive 05D25

We are seeking a highly motivated and experienced Digital Marketing Executive to join our dynamic marketing team. As a Digital Marketing Executive, you will play a crucial role in planning and executing online marketing strategies to drive engagement, leads, and conversions. You will be responsible for developing campaigns across various digital channels such as social media, email, search engines, and display advertising. Your analytical skills will be essential in tracking campaign performance and making data-driven decisions to optimize strategies. The ideal candidate will be creative, innovative, and eager to contribute to the growth and success of our organization through effective digital marketing techniques.

Responsibilities

• Develop and implement comprehensive digital marketing campaigns to achieve business objectives.
• Manage the company's social media profiles and create engaging content to boost brand presence.
• Analyze campaign performance data and generate actionable insights for management reports.
• Optimize website content and user experience for search engine rankings and conversions.
• Collaborate with the design team to create visually appealing and effective marketing materials.
• Conduct market research to identify new opportunities and consumer preferences online.
• Monitor and report on digital marketing trends, tools, and applications for potential adoption.
• Manage and enhance online presence across various digital ad platforms like Google and Facebook.
• Maintain relationships with third-party vendors to execute marketing campaigns efficiently.
• Implement A/B testing strategies to improve marketing campaign efficiency and effectiveness.
• Coordinate the distribution of marketing materials to cross-functional teams and stakeholders.
• Stay updated with industry trends to implement new marketing technologies and methodologies.

Requirements

• Bachelor's degree in Marketing, Business, or a related field is required.
• Minimum of two years of experience in digital marketing or related areas.
• Proven experience in managing social media platforms and online marketing campaigns.
• Strong analytical skills to interpret data and optimize marketing strategies effectively.
• Excellent written and verbal communication skills for creating compelling content.
• Proficient with digital marketing tools such as Google Analytics and AdWords.
• Ability to work collaboratively in a team environment and manage multiple projects.