SEO Executive 13F25

As a dynamic and detail-oriented SEO Executive, you will play a pivotal role in optimizing our online presence and driving organic traffic to our website. Your expertise in search engine optimization, keyword analysis, and digital marketing strategies will be crucial in enhancing our brand's visibility and search engine rankings. You will work closely with our marketing team to develop and implement effective SEO strategies that align with our business objectives. By leveraging your knowledge of SEO tools and trends, you will ensure that our content is both compelling and optimized for better search performance. You will also analyze data and provide insights to continuously improve our SEO effectiveness and achieve measurable business results.

Responsibilities

• Analyze website analytics and provide actionable insights to improve performance.
• Conduct thorough keyword research to guide content strategies and drive traffic.
• Develop and implement effective link-building strategies to enhance ranking.
• Collaborate with content creators to optimize on-page SEO for all web pages.
• Monitor and report on SEO performance using industry-standard tools and metrics.
• Stay updated with the latest SEO trends and algorithm updates to adjust strategies.
• Conduct competitor analysis to identify gaps and opportunities for growth.
• Ensure the website architecture is optimized for search engine crawling and indexing.
• Oversee the quality optimization of technical SEO aspects, including XML sitemaps and URL structure.
• Utilize analytics platforms to measure the effectiveness of SEO and suggest improvements.
• Collaborate with web developers to ensure proper implementation of SEO best practices.
• Provide training and guidance to junior team members on SEO practices and tools.

Requirements

• Bachelor’s degree in Marketing, Information Technology, or a related field.
• Proven experience in SEO with a strong understanding of search engine algorithms.
• Proficiency in SEO tools such as Google Analytics, SEMrush, and Moz.
• Ability to conduct comprehensive keyword research and data-driven analysis.
• Strong understanding of HTML, CSS, and basic web development principles.
• Excellent analytical skills and attention to detail in performance tracking.
• Exceptional communication skills to convey SEO strategies effectively.
• Experience in managing SEO projects and working collaboratively with cross-functional teams.