SEO Analyst | Freelance (Work From Home - Kerala) (225-831)

As an SEO Analyst working freelance from the comfort of your home in Kerala, you'll be tasked with optimizing client websites to enhance search engine rankings and increase organic traffic. You will be responsible for devising strategies based on the latest SEO trends and implementing them to boost a website's visibility on search engines. This role requires an analytical mindset, excellent problem-solving skills, and a deep understanding of SEO techniques and tools. Working remotely, you'll have the flexibility to manage your own schedule while ensuring timely delivery of tasks. You must be self-motivated and able to work independently in a virtual environment, maintaining clear communication with clients and team members via digital platforms.

Responsibilities

• Conduct regular keyword research and identify new SEO opportunities.
• Optimize existing content to improve search engine rankings effectively.
• Execute on-page and off-page search engine optimization strategies.
• Monitor and report on clients’ website performance using analytical tools.
• Develop comprehensive SEO strategies aligned with business objectives.
• Stay updated with the latest SEO industry trends and best practices.
• Analyze website analytics data to identify key performance trends.
• Provide strategic recommendations for content development in coordination with SEO goals.
• Collaborate with web developers to ensure SEO best practices are implemented.
• Identify necessary improvements in website structure and technical SEO issues.
• Communicate SEO strategies and outcomes to clients clearly and timely.
• Build high-quality links through content partnerships and outreach efforts.

Requirements

• Proven experience as an SEO Analyst or similar role in digital marketing.
• Comprehensive knowledge of SEO tools like Google Analytics and Google Search Console.
• Understanding of performance marketing, conversion, and online customer acquisition.
• Ability to analyze data and provide evidence-based conclusions and strategies.
• Strong communication skills to effectively convey analysis and actionable insights.
• Proficiency in MS Office and basic knowledge of HTML/CSS is preferred.
• Ability to work independently, manage time effectively, and meet deadlines.
• Strong understanding of search engine algorithms and ranking methods.