Assistant Manager - Marketing (225-915)

The Assistant Manager - Marketing is a strategic role that supports the marketing department in various aspects of marketing activities, ranging from campaign development to execution. This position serves as a key player in the planning and implementation of marketing strategies, ensuring that projects are delivered on time and within budget. The Assistant Manager works closely with cross-functional teams to enhance brand awareness and drive lead generation. This role demands a creative yet analytical thinker who can devise innovative marketing solutions and optimize marketing initiatives. The ideal candidate is detail-oriented, proactive, and possesses excellent communication skills to effectively collaborate with all stakeholders.

Responsibilities

• Assist in developing and implementing comprehensive marketing plans for campaigns.
• Coordinate with various departments to ensure marketing alignment with organizational goals.
• Monitor and report on the effectiveness of marketing campaigns and initiatives.
• Support the research and analysis of market trends and competitors.
• Maintain and update the company's social media presence across all platforms.
• Collaborate with the creative team to produce promotional materials and advertisements.
• Oversee budget management for marketing projects, ensuring cost-efficiency.
• Participate in brainstorming sessions to generate new ideas for marketing strategies.
• Manage relationships with external vendors and service providers for marketing services.
• Assist in organizing trade shows, exhibitions, and other promotional events.
• Develop content for newsletters, press releases, and articles aligned with marketing goals.
• Ensure compliance with legal and regulatory guidelines in all marketing materials.

Requirements

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• At least 3 years of experience in a marketing or advertising role.
• Strong analytical skills and data-driven thinking to optimize marketing efforts.
• Excellent written and verbal communication skills for client interaction.
• Proven experience managing multiple projects and meeting tight deadlines.
• Proficiency in marketing software and digital marketing tools is essential.
• Ability to work collaboratively in a team-oriented environment and manage relationships.
• Strong attention to detail and a proactive approach to problem-solving.