Assistant Manager - Marketing 19N25

As an Assistant Manager in the Marketing department, you will play a pivotal role in developing and executing strategic marketing initiatives that enhance our brand visibility and drive business growth. Collaborating closely with the marketing manager, you will assist in leading the marketing team, orchestrating campaigns across multiple channels, and analyzing market trends to ensure the competitiveness of our products and services. Your creative skill set combined with an analytical mindset will support the management in optimizing marketing efforts. Leveraging your expertise in digital marketing, content creation, and data-driven strategies, you will contribute significantly to achieving marketing objectives that align with our company's vision and values.

Responsibilities

• Assist in the planning and execution of comprehensive marketing campaigns.
• Collaborate with cross-functional teams to align marketing efforts with business objectives.
• Monitor and analyze market trends to inform marketing strategies and plans.
• Manage and support the development of content for digital and traditional media outlets.
• Oversee the management of social media platforms to boost engagement and reach.
• Analyze marketing data to evaluate the effectiveness of marketing campaigns.
• Assist in the budget planning and allocation for marketing activities and initiatives.
• Manage relationships with external vendors and agencies to enhance marketing efforts.
• Provide insights and recommendations based on performance data and market analysis.
• Contribute to the development and maintenance of marketing collateral and presentations.
• Coordinate with sales teams to ensure alignment and support in lead generation activities.
• Stay updated on the latest marketing trends to keep strategies current and effective.

Requirements

• Bachelor’s degree in Marketing, Business Administration, or related field is required.
• Minimum of 3 years of experience in a marketing role, preferably in a managerial position.
• Strong understanding of digital marketing and social media platforms and strategies.
• Proven ability to develop and execute marketing campaigns with measurable results.
• Experience in analyzing marketing metrics and data-driven decision making.
• Excellent communication skills, both verbal and written, with a creative flair.
• Strong leadership skills with the ability to manage and motivate a team effectively.
• Proficiency in marketing software and tools such as Google Analytics, SEO tools, etc.