Social Media Marketing Executive (225-1001)

The Social Media Marketing Executive is a dynamic role essential for any business aiming to establish and enhance its online presence. As a key member of the marketing team, you will be responsible for developing and implementing comprehensive social media strategies that align with our organization's goals. This position requires a creative thinker who is well-versed in contemporary digital trends and possesses the ability to communicate clearly and effectively with diverse audiences. The successful candidate will manage social platforms, create engaging content, and analyze performance metrics to ensure our brand's visibility and engagement levels are consistently improved. Your expertise will drive our social initiatives forward, fostering community engagement and brand loyalty in a competitive digital landscape.

Responsibilities

• Develop, implement, and manage social media strategy for a growing brand.
• Create and curate engaging content across all social media platforms.
• Collaborate with marketing team to align social media content with campaigns.
• Monitor SEO and web traffic metrics related to social media efforts.
• Communicate with industry professionals and influencers to create strong network.
• Design graphics and edit videos to ensure high-quality media standards.
• Coordinate with internal teams to create consistent and impactful messaging.
• Analyze performance of social media campaigns and provide data-driven insights.
• Stay up-to-date with latest digital technologies and social media trends.
• Respond to social media inquiries in a timely, professional manner.
• Manage social media advertising campaigns and track their effectiveness.
• Identify new opportunities to improve brand visibility and engagement.

Requirements

• Bachelor’s degree in Marketing, Communications, or related field is required.
• Proven experience as a Social Media Executive or similar role.
• Strong understanding of social media platforms and best practices.
• Excellent written and verbal communication skills are essential.
• Proficiency in graphic design and video editing software is a plus.
• Ability to work independently and collaboratively in a fast-paced environment.
• Strong analytical skills for measuring and improving social media performance.