Social Media Manager 04F25

We are seeking an innovative and analytical Social Media Manager to lead our social media strategy across various platforms. You will be responsible for creating original content, managing posts, and responding to followers. You must possess strong communication skills and be able to express our company’s views creatively. As a Social Media Manager, you are expected to be up-to-date with the latest digital technologies and social media trends. You will be required to work in a dynamic, fast-paced environment and improve our online presence by ensuring high levels of web traffic and customer engagement.

Responsibilities

• Develop creative and engaging social media strategies to meet company goals.
• Manage all social media channels such as Facebook, Twitter, Instagram, and LinkedIn.
• Oversee, plan, and deliver content across different social media platforms.
• Create engaging multimedia content tailored for each social media platform.
• Form key relationships with influencers across social media platforms.
• Monitor, track, and report on performance on social media platforms.
• Analyze competitor activity to improve our social media marketing strategies.
• Respond to followers' comments and questions in a timely manner.
• Start and maintain brand conversations with a goal of increasing brand awareness.
• Work alongside the marketing team to manage brand reputation.
• Develop social media advertising campaigns and oversee their execution.
• Stay up-to-date with the latest social media best practices and technologies.

Requirements

• Bachelor’s degree in Marketing, Communication, or a related field required.
• Proven work experience as a Social Media Manager or similar role.
• In-depth knowledge of all primary social media platforms and their analytics.
• Excellent copywriting skills and ability to create compelling content.
• Experience in managing social media advertising campaigns for businesses.
• Strong analytical skills and attention to detail in tracking performance metrics.
• Ability to multitask and work under tight deadlines in a dynamic environment.