Social Media Executive 28O25

As a Social Media Executive, you will be responsible for leveraging all social media platforms to enhance the brand presence and grow engagement across various channels. You will collaborate closely with the marketing team to align social media strategies with overall marketing goals and ensure a consistent and cohesive brand message. In this role, you will need a deep understanding of social media trends, analytics, and tools, as well as the ability to create engaging content that resonates with our target audiences. Your efforts will directly impact our ability to attract new customers, retain existing ones, and effectively communicate our brand values. This is a dynamic position that requires creativity, strategic thinking, and a passion for social media innovations.

Responsibilities

• Develop and implement social media strategies that align with business goals.
• Create engaging multimedia content for various social media platforms, including text, image, and video.
• Monitor and analyze performance metrics to optimize social media campaigns and strategies.
• Collaborate with the marketing team to plan and implement cross-channel marketing initiatives.
• Manage and update social media accounts, ensuring brand consistency and engaging audience communication.
• Stay up-to-date with current technologies and trends in social media, design tools, and applications.
• Coordinate with external influencers and industry experts to enhance the brand's voice and reach.
• Respond to queries and engage with users across all social media channels promptly and professionally.
• Establish and maintain beneficial collaborations with key community members and partners.
• Develop content calendars and ensure the timely delivery of content campaigns.
• Track competitors' activities and incorporate insights into ongoing social strategies.
• Prepare comprehensive reports to communicate key performance metrics to stakeholders.

Requirements

• Bachelor's degree in Marketing, Communications, or a related field is preferred.
• Proven work experience as a Social Media Executive or similar position.
• Strong knowledge of social media platforms and their best practices.
• Experience with social media management and analytics tools is essential.
• Exceptional copywriting skills with an ability to create engaging content.
• Excellent verbal communication skills and attention to detail are required.
• Strong organizational skills and the ability to multitask effectively under deadlines.