SEO Executive 07J26

As an SEO Executive, you will play a pivotal role in the digital marketing team by implementing search engine optimization strategies that aim to increase website traffic and improve search engine results rankings. You will work closely with content creators, web developers, and marketing teams to ensure all SEO best practices are followed. The ideal candidate should have a thorough understanding of current SEO tools and techniques and be able to execute on-site and off-site optimization strategies. An ability to analyze trends, generate insightful reports, and communicate strategies will position you for success. You will be responsible for enhancing organic reach, optimizing current web pages, and keeping the organization on top of ever-evolving search engine algorithms. This role is ideal for a motivated individual who possesses creative thinking, strong analytical skills, and attention to detail.

Responsibilities

• Conduct keyword research to identify targeted keywords for SEO campaigns.
• Optimize website content, including blog posts, landing pages, and metadata.
• Implement technical SEO practices to enhance website's crawlability and indexing.
• Collaborate with content creators to ensure alignment with SEO objectives.
• Analyze website and competitive data to recommend SEO strategies.
• Track and report on SEO performance metrics using analytics tools.
• Perform ongoing competitor research and analysis to identify market trends.
• Manage link-building campaigns to enhance off-site SEO performance.
• Stay up-to-date with search engine algorithms and SEO industry trends.
• Coordinate with web developers to implement necessary SEO changes.
• Promote SEO-friendly digital content through various marketing channels.
• Collaborate on the development of social media and marketing strategies.

Requirements

• Bachelor's degree in marketing, Information Technology, or a related field.
• Proven experience as an SEO Executive or similar digital marketing role.
• Deep understanding of search engine algorithms and ranking factors.
• Proficiency with SEO tools, such as Google Analytics and Moz.
• Solid grasp of HTML, CSS, and JavaScript development and constraints.
• Strong analytical skills with the ability to interpret data effectively.
• Excellent communication and teamwork skills to collaborate across departments.