Senior Product Marketing Manager

We are looking for an experienced Senior Product Marketing Manager to contribute to our global product marketing strategy and execution. In this role, you will help the global Product Marketing team to drive customer and revenue growth, by reinforcing our leadership position in the market through compelling value-driven assets and campaigns. Youll focus on enhancing engagement with prospects, users, and buyers while gathering key market insights to influence product strategy and sales execution.

Your key performance indicators will include improving product line ARR, boosting product activation and adoption (NRR), increasing competitive win rates, and driving expansion plays. This role requires building strong cross-functional relationships with teams including product management, sales, sales engineering, and the broader marketing team to create long-term value for our customers and the business.

You are:

• A storyteller who thrives on turning complex product capabilities into clear, differentiated value
• Customer-obsessed and deeply curious about how real users work with data every day
• A self-starter who loves taking ownership of an area and running with it
• Experienced in B2B SaaS, especially in AI, embedded analytics or business intelligence
• Comfortable leading cross-functional initiatives, building compelling content, and leading product launches

What youll do:

- Content & Storytelling

• Create customer-facing content, including solution briefs, blogs, landing pages, webinars, presentations, and videos
• Partner with sales engineering to craft compelling live and recorded demos that showcase ThoughtSpot Embedded in action
• Partner with customer marketing for case studies and user stories that highlight how customers are transforming their workflows with Intelligent Apps

- Product Positioning & Messaging

• Help evolve the positioning and messaging for the Intelligent Apps track
• Translate features into clear customer value propositions for product leaders and developers
• Define the Why Now, Why ThoughtSpot Embedded story for this space

- Go-to-Market Strategy

• Orchestrate product launches for new capabilities
• Partner with product and demand gen teams to bring features to market and drive adoption
• Align messaging and campaign strategy across field, customer marketing, and partner marketing teams

- Sales Enablement

• Equip the sales team with enablement materials and training sessions that clearly convey the value of embedded analytics
• Partner with competitive intelligence for battlecards, discovery guides, and talk tracks to support competitive differentiation
• Serve as the voice of the customer for field teams and help refine messaging based on direct feedback

- Product Partnership

• Provide strategic input to product teams on roadmap priorities, customer needs, and competitive insights
• Collaborate closely with UX, product managers, and engineering to bring user empathy into the product experience

What youll bring:

- Required

• 5+ years of experience working in product marketing or solution marketing, ideally in B2B SaaS
• Experience with BI tools, analytics platforms, or productivity software
• Demonstrated success in building engaging content, crafting narratives, launching products, and driving go-to-market success
• Exceptional written and verbal communication skills
• Strong cross-functional leadership skills and the ability to influence without authority
• Passion for data, storytelling, and enabling teams

- Preferred

• Background or experience with platforms like ThoughtSpot, Looker, Power BI, Notion, or Airtable
• Understanding of internal and external analytics, mobile BI, or enterprise integrations
• Familiarity with the modern data stack (e.g., Snowflake, dbt, Monte Carlo, Fivetran)
• Prior experience in a high-growth environment or working on multi-product platforms