Drive business growth by developing strategic customer relationships, identifying new market opportunities, and managing key accounts for Battery Energy Storage Systems (BESS), Power Electronics, EV Charging, and Energy Management Solutions.
Key Responsibilities1. Business Development
Identify new business opportunities in utility-scale BESS, C&I energy storage, renewable integration, microgrids, and EV charging.
Develop sales strategies aligned with market trends and customer needs.
Generate and qualify leads through industry networking, exhibitions, and customer engagement.
Build partnerships with EPCs, system integrators, utilities, renewable developers, and OEMs.
Track market intelligence, competitor activities, pricing, and emerging technologies.
2. Key Account Management
Manage strategic customers from RFQ to project execution.
Develop long-term relationships with OEMs, EPC contractors, utilities, and industrial customers.
Conduct Quarterly Business Reviews (QBRs).
Ensure customer satisfaction throughout the project lifecycle.
Identify cross-selling and upselling opportunities.
Lead techno-commercial discussions.
Prepare cost models, pricing strategies, and contract negotiations.
Support bid management for large infrastructure projects.
4. Product & Market Strategy
Analyse market demand for:
Battery Energy Storage Systems (BESS)
PCS (Power Conversion Systems)
DC-DC Converters
AC-DC Power Supplies
EV Chargers
Battery Management Systems (BMS)
Recommend new product features based on customer feedback.
Support product roadmap planning.
5. Customer Engagement
Conduct technical presentations and product demonstrations.
Organise workshops and solution discussions.
Represent the company at industry conferences and trade exhibitions.
Build executive-level relationships with decision-makers.
6. Revenue & Growth
Achieve annual sales targets.
Manage sales pipeline using CRM.
Prepare sales forecasts and business plans.
Improve win rate for strategic opportunities.
Drive profitability while maintaining customer satisfaction.
Commercial Skills
Strategic Sales
Key Account Management
Contract Negotiation
Costing & Pricing
Business Planning
CRM Management
Tender Management
Profitability Analysis
Risk Assessment
Preferred Experience
10–20 years in Power Electronics, Renewable Energy, or Electrical Systems
Experience with BESS, EV Charging, Solar, or Grid Solutions
Strong understanding of EPC and utility business models
Experience managing large techno-commercial proposals and strategic accounts
Value Proposition
A Business Development & Key Account Manager in the BESS and Power Electronics sector serves as the commercial leader who bridges customer needs with technical solutions, driving revenue growth, expanding strategic partnerships, and supporting the transition to sustainable energy through advanced storage and power conversion technologies.
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