Job Description

We are Licious and we are a Bengaluru based meat and seafood company founded in 2015 by Abhay

Hanjura and Vivek Gupta, our founders, foodies and friends. We pride ourselves on being India’s

most successful D2C food-tech brand operating in 20 cities across the country delighting over 32 lac

customers with our de-licious fresh meat and seafood!


Think you have what it takes to be the magic ingredient in the recipe that is Licious? Read on…


What makes the role meaty?..


  • Lead copy across campaigns, product, and performance
  • Shape and own Licious’ ethnicity communication. From Bengali to Tamil to everything in between, you get nuance, not stereotypes
  • Turn food anxiety into trust through words that feel real and local
  • Build ideas, not just lines
  • Partner closely with design, product, and growth teams
  • Raise the bar for what “good copy” means internally


We hope that you have..


  • 6 - 7 years in copywriting across agency or client side
  • A portfolio that shows both brand thinking and copy that delivers results
  • Strong cultural fluency across Indian audiences
  • Ability to simplify complexity without dumbing it down
  • Confidence to lead, push back, and make the work better



Job Details

Role Level: Mid-Level Work Type: Full-Time
Country: India City: Bengaluru ,Karnataka
Company Website: http://www.licious.in Job Function: Content Writing & Copywriting
Company Industry/
Sector:
Food And Beverage Services And Internet Marketplace Platforms

What We Offer


About the Company

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