SEO Executive 06F25

As an SEO Executive, you will be a critical part of our digital marketing team, focusing on driving organic traffic growth and improving search engine rankings. This role demands a thorough understanding of SEO practices, including keyword research, on-page optimization, link building, and analytics analysis. Your strategic thinking and data-driven approach will help enhance our online visibility and contribute to the overall success of our marketing goals. The ideal candidate will be proactive, with excellent communication skills, and possess a passion for staying ahead of industry trends and algorithm updates. Your contributions will directly enhance our digital footprint and ensure that our content reaches the widest possible audience effectively.

Responsibilities

• Conduct comprehensive keyword research to identify new opportunities for content optimization.
• Develop and implement effective on-page SEO strategies to increase organic traffic.
• Monitor website performance using SEO tools like Google Analytics and Search Console.
• Collaborate with the content team to ensure SEO best practices are implemented in all content.
• Execute backlinking strategies to increase website authority and improve search rankings.
• Analyze competitors' SEO strategies to identify strengths and weaknesses.
• Stay updated with the latest SEO trends and algorithm changes to maintain best practices.
• Conduct technical audits to improve website SEO performance and resolve any issues.
• Prepare detailed reports on SEO metrics to track progress and improvement areas.
• Work with web developers to ensure SEO best practices are properly implemented on the website.
• Optimize website content, landing pages, and paid search copy for better search visibility.
• Assist in the development of digital marketing strategies centered around SEO.

Requirements

• Bachelor's degree in Marketing, Business, Computer Science, or a related field.
• Proven experience as an SEO Executive or similar role in digital marketing.
• Deep understanding of search engine algorithms and ranking factors.
• Proficiency in using SEO tools such as SEMrush, Ahrefs, or Moz.
• Strong analytical skills to interpret data and make strategic recommendations.
• Excellent verbal and written communication skills in English.
• Ability to work collaboratively in a dynamic and fast-paced environment.