Senior SEO Executive 05D25

The Senior SEO Executive is a pivotal role within the digital marketing team, responsible for driving and optimizing online visibility across search engines. This position requires a strategic thinker who can analyze and implement effective SEO strategies to enhance website traffic, search engine rankings, and ultimately, the company's online impact. The ideal candidate will have extensive experience in on-page and off-page optimization techniques, a strong understanding of analytics, and a proactive approach to staying updated with the latest SEO trends and algorithm changes. The role involves collaborating with cross-functional teams to execute campaigns, monitor performance, and continuously refine strategies for improved results. Additionally, the Senior SEO Executive will mentor junior team members, guiding them to ensure consistent quality and knowledge growth. This is an exciting opportunity for a driven individual to play a critical role in shaping the digital footprint of the organization.

Responsibilities

• Develop and implement comprehensive SEO strategies to enhance website visibility.
• Perform detailed keyword research to guide content marketing and optimization.
• Monitor and analyze SEO performance using industry-standard tools and metrics.
• Optimize website architecture to improve search engine indexing and ranking.
• Collaborate with content creators to ensure SEO best practices are incorporated.
• Conduct competitor analysis to identify opportunities and threats in search traffic.
• Coordinate with web developers to implement technical SEO recommendations.
• Stay updated with emerging SEO trends, tools, and algorithm updates.
• Provide SEO training and mentorship to junior team members.
• Report on traffic, rankings, and other SEO metrics to management regularly.
• Manage link-building campaigns to improve the site's authority and relevance.
• Audit sites regularly to identify and rectify SEO issues affecting performance.

Requirements

• Bachelor’s degree in Marketing, Business, or a related field is preferred.
• Proven experience as an SEO Executive or similar role in digital marketing.
• Deep understanding of search engine algorithms and ranking methods.
• Proficiency in SEO tools such as Google Analytics, SEMrush, and Ahrefs.
• Strong analytical skills to interpret web analytics data and provide insights.
• Excellent communication skills for effective collaboration with team members.
• Ability to work independently and manage multiple projects in a fast-paced environment.