Marketing Manager 19N40

We are seeking an experienced and dynamic Marketing Manager to join our team and spearhead the marketing efforts of our company. The ideal candidate will have a proven track record in developing and executing successful marketing strategies, managing cross-functional teams, and improving brand awareness through various digital and traditional marketing channels. As a Marketing Manager, you will be responsible for analyzing market trends, understanding consumer behavior, and developing data-driven marketing campaigns to increase customer engagement and drive sales. You will work closely with other departments to ensure consistency in brand messaging and will play a pivotal role in elevating the company’s market position. If you are a highly creative and strategic thinker with exceptional communication and leadership skills, we want to hear from you.

Responsibilities

• Develop and implement comprehensive marketing strategies to increase brand awareness.
• Lead the marketing team in launching a variety of successful marketing campaigns.
• Conduct market research to identify trends and customer preferences influencing strategies.
• Coordinate with sales, product development, and customer service teams for alignment.
• Monitor the performance of marketing campaigns using key metrics and prepare reports.
• Oversee the creation of marketing materials including brochures, banners, and articles.
• Manage digital marketing campaigns including SEO/SEM, email marketing, and social media.
• Formulate and monitor budgets for all marketing initiatives for maximum ROI.
• Collaborate with external agencies for advertising needs and evaluate their performance.
• Identify partnerships and sponsorship opportunities to enhance the brand image.
• Ensure all marketing activities are compliant with industry standards and regulations.
• Track competitors' activities and devise strategies to maintain a competitive edge.

Requirements

• Bachelor’s degree in Marketing, Business Administration, or a related field required.
• Minimum of 5 years of experience in marketing management or related roles.
• Proven ability to develop high-level strategies and execute successful marketing plans.
• Strong leadership skills with experience managing cross-functional teams effectively.
• Excellent written and verbal communication skills for diverse audiences.
• Exceptional analytical skills with the ability to interpret complex data and metrics.
• Proficiency in digital marketing tools such as Google Analytics, HubSpot, etc.