We are seeking a dynamic and detail-oriented Marketing Associate to support the execution of marketing strategies and campaigns for the Taste Division. This role will assist in customer engagement, marketing presentations , content creation, campaign coordination, and performance tracking to drive pipeline generation ,awareness and customer engagement. The ideal candidate is creative, organized, and passionate about delivering impactful customer presentations.
Key Responsibilities
Assist in the development and execution of marketing campaigns across digital, print, and event channels.
Conduct market research and competitive analysis to support strategic planning.
Collaborate with cross-functional teams including sales, creation and design team, category marketing and external agencies.
Support content creation for social media, email marketing, presentations, and promotional materials.
Monitor and report performance metrics and KPIs.
Maintain marketing databases, assets, and calendars.
Coordinate logistics for trade shows, webinars, and other promotional events.
Key Role Competencies
Communication Skills: Strong written and verbal communication; ability to craft compelling messages. Command over power point is a must.
Project Management: Ability to manage multiple tasks and deadlines efficiently.
Creativity & Innovation: Brings fresh ideas and creative thinking to marketing initiatives.
Analytical Thinking: Comfortable working with data to derive insights and optimize campaigns.
Collaboration: Works well in team environments and builds strong relationships across departments.
Attention to Detail: Ensures accuracy and consistency in all marketing materials and communications.
Education & Qualifications
Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
Proficiency in Microsoft Office Suite; familiarity with marketing tools such as CRM platforms, email marketing software, and social media management tools is a plus.
Experience Required
1–3 years of experience in a marketing role, preferably within the food & beverage, flavor, or consumer goods industry.
Experience supporting marketing campaigns and working in cross-functional teams.
We are a global leader in taste, scent, and nutrition, offering our customers a broader range of natural solutions and accelerating our growth strategy. At IFF, we believe that your uniqueness unleashes our potential. We value the diverse mosaic of the ethnicity, national origin, race, age, sex, or veteran status. We strive for an inclusive workplace that allows each of our colleagues to bring their authentic self to work regardless of their religion, gender identity & expression, sexual orientation, or disability.
Visit IFF.com/careers/workplace-diversity-and-inclusion to learn more
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