Digital Marketing Assistant Jewelry Industry - Freelance Remote

Department: Support & Leadership

Location: Global+

Compensation: $6.00 / hour

Description

About the Client
A growing jewelry brand that sells handcrafted and retail pieces primarily through weekend in‑person markets and a few online channels. The business has limited online sales today and is seeking to scale digital revenue quickly, especially for the upcoming holiday season. They need a hands‑on marketing partner who can build visibility, launch sales campaigns, and finish/optimize online sales channels.

Why does this role exist?
This role exists to move the business from in‑person, weekend‑focused revenue to predictable online sales by creating and executing a fast, sales‑focused social and e‑commerce strategy. The assistant will build and run high‑impact holiday campaigns, take ownership of social content and platform growth, and finish/improve the website and shop funnels to start generating measurable online traffic and sales within 30 days.

The Impact you’ll make

Social media marketing & content creation

• Plan and publish Instagram posts, captions, reels, and stories consistent with brand voice.
• Engage with followers and respond to customer DMs/comments to drive conversions.
• Cross‑post/adapt content for Facebook, and explore TikTok/Pinterest when appropriate.

Campaign planning & execution (holiday focus)

• Design and run sales-driving campaigns (e.g., “12 Days of Christmas” daily product posts).
• Schedule and execute promotional calendars, limited-time offers, and bundle deals.
• Coordinate creative assets, copy, and approvals for time‑sensitive campaigns.

E‑commerce & website management

• Finish or improve the GoDaddy website to support conversions and checkout flow.
• Optimize Etsy listings and manage Etsy shop operations to increase sales.
• Set up Facebook commerce listings and link shop inventory across platforms.

Analytics, tracking & revenue optimization

• Monitor traffic, engagement, and conversion metrics; report weekly.
• Test post formats, captions, and promotions to improve ROI.
• Track campaign results and make data‑driven adjustments to boost sales.

Client communication & operations

• Attend scheduled video/phone calls and calendar meetings for alignment and approvals.
• Maintain content calendars and deliverables, and provide timely status updates.
• Coordinate with the client on product details, photography needs, and fulfillment notes.
  
  

Skills, Knowledge and Expertise

Required:

• Proven experience driving jewelry (or fashion/accessory) sales via social media.
• Demonstrated social media marketing experience (Instagram required; TikTok/Pinterest/Facebook preferred).
• Hands‑on experience with Etsy shop management and building or improving GoDaddy websites.
• Portfolio or case examples of sales-focused campaigns with measurable results.
• Ability to work US Central Time schedule (M–F, 9–5 CT) and commit 40 hours/week.
• WFH Set-Up:
  • Computer with at least 8GB RAM, an Intel i5 core processor/AMD Ryzen 5 Processor and up.
  • Internet speed of at least 40MBPS
  • Headset with an extended mic that has noise cancellation and a webcam
  • Back-up computer and internet connection
  • Quiet, dedicated workspace at home

Your Superpowers:

• Instagram content creation (posts, reels, captions), basic visual editing, and scheduling tools.
• E‑commerce platform familiarity (Etsy, GoDaddy, Facebook commerce).
• Basic analytics (Google Analytics, Instagram Insights, Etsy stats) and campaign tracking. Soft:
• Sales‑first mindset, creativity in campaign concepts, proactive ownership, strong communication, and time‑sensitive execution.

You should apply if...

• You are results‑driven, comfortable moving quickly, and willing to “do whatever it takes” to drive revenue.
• You enjoy hands‑on social media and e‑commerce work for product businesses and can work autonomously.
• You thrive under a holiday ramp timeline and can balance creativity with conversion focus.

What to expect...


Work Setup:

• Remote position
• Must have a reliable internet connection and a quiet workspace
• Required to provide own computer with Intel Core i5 or something similar or higher operating system

Working Hours:

• 40 hours per week
• Monday - Friday, 9:00 am –5:00 pm Central Time

Compensation:

• $6 per hour
• No benefits package included
  
  

Benefits

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