AI-DNA SVP Global Sales

Most channel sales organizations are still running on relationship inertia — the same QBR playbook recycled every quarter, gut-feel forecasting dressed up as strategy, and partner tiers that reward tenure instead of performance. We replaced instinct with intelligence: AI-driven pipeline modeling, predictive partner analytics, and automated engagement workflows that actually tell you what's happening before your competitors figure it out. If you are a channel sales executive who has spent years watching legacy orgs resist this shift — and you're ready to own the full global revenue number at a company that already operates this way — this is the role you've been waiting for.

What you will be doing

• Own the full global revenue number in direct partnership with the CEO and executive team. Set and execute GFI's global sales strategy across every channel, region, and segment — no shared accountability, no diluted ownership.
• Lead and scale the channel sales organization. Empower regional VPs, channel account managers, and partners through AI-driven coaching, real-time performance analytics, and data-informed territory planning.
• Build and deepen strategic partnerships with top-tier distributors, MSPs, and resellers worldwide. Use AI-powered engagement analytics to predict partner needs, tailor outreach, and drive measurable partner retention improvements.
• Drive new logo acquisition and market penetration in underpenetrated regions — EMEA, India, APAC — using data-informed targeting, automated pipeline development, and precise go-to-market sequencing.
• Use AI tools daily to review performance, identify patterns, and sharpen the sales motion. Coach the entire org to be AI-native, not AI-curious.
  
  

What you will NOT be doing

• Navigating bureaucracy. You have full commercial authority and direct executive access. No approval chains. No committees. No waiting.
• Managing spreadsheets or making gut-feel calls. Every decision here is backed by data and AI-generated insights. That's the operating model, not an aspiration.
• Worrying about commission variability. Fixed, generous compensation — $400,000 USD/year — designed for long-term impact, not quarter-to-quarter anxiety.
  
  

Responsibilities

• Scale GFI's global partner revenue through strategic alliances, partner retention programs, and disciplined new market entry across EMEA, APAC, and the Americas.
• Build an AI-native sales culture across reps, managers, and partner interactions — where predictive modeling, automated workflows, and data-driven coaching are the default, not the exception.
• Serve as the commercial face of GFI globally — at partner summits, distributor QBRs, MSP community events, and executive briefings. The partner ecosystem is your domain. Command it.
  
  

Requirements

• 10+ years of channel or enterprise sales leadership experience, including a VP or SVP title at a recognized software, cybersecurity, or IT infrastructure company.
• Proven track record owning a global or multi-regional revenue number in B2B software — not contributing to one, owning it.
• Deep MSP, VAR, or distribution channel ecosystem experience. You know how Pax8, Ingram Micro, TD SYNNEX, ConnectWise, and their peers actually operate.
• Demonstrated ability to design and implement AI-assisted sales workflows — pipeline modeling, partner scoring, engagement automation, performance analytics.
• Exceptional executive presence and communication ability. You've keynoted partner summits, presented to boards, and held a room of senior distributors.
• Fully remote capable with willingness to travel to strategic partner events, global kickoffs, and key account engagements.
• Based in a global location with meaningful overlap with Central Time (US) or EMEA working hours.
  
  

Nice to Have

• Prior experience at a channel partner — distributor, MSP platform, or reseller ecosystem
• Familiarity with our GFI product portfolio: KerioControl, GFI MailEssentials, GFI LanGuard, Kerio Connect.
• Experience operating within an IgniteTech or Crossover-affiliated company structure.
• Background in non-traditional sales leadership paths — dealmakers, former brokers, operators who built channel orgs from first principles rather than inheriting them.
  
  

What you will learn

• How an AI-native commercial organization actually runs — not pilots and POCs, but production-grade AI workflows embedded in every sales motion, partner interaction, and forecasting cycle.
• Global channel strategy at true scale — operating across MSP ecosystems, distributors, and resellers spanning the Americas, EMEA, India, and APAC simultaneously.
• Our operating model — a radically efficient approach to running software companies that strips away bureaucracy and replaces it with data, autonomy, and accountability.
• Executive-level exposure — direct partnership with the CEO and visibility into commercial strategy, M&A integration, and portfolio-wide growth initiatives.
  
  

About GFI Software

GFI Software is an AI-powered cybersecurity and communications software company delivering must-have protection to SMBs worldwide through an elite partner channel. Trusted by hundreds of thousands of organizations, GFI's products — including KerioControl, GFI MailEssentials, GFI LanGuard, and Kerio Connect — are sold exclusively through MSPs, distributors, and resellers. Backed by IgniteTech, GFI operates with the speed and ambition of a growth company and the stability of a proven enterprise software portfolio.

Working with Us

• Full-time, 40 hours/week, long-term contract position
• Compensation: $400,000 USD/year ($200/hr USD)
• Fully remote, work-from-anywhere, with occasional strategic travel
• Requires entering an independent contractor agreement with Crossover as Contractor of Record

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