Category Management Associate - Cross Border Business Development Shopee

Job Description

• Drive and manage Cross Border performance and business growth across multiple categories in the Philippines
• Work with various stakeholders to develop and implement the growth strategy for the categories, including the Seller Management Teams (based in China/Korea, etc), Cross Border Regional Function teams, and local teams (such as Marketing, Business Development, Operations)
• Strategically plan, develop, execute, and review seller programs, initiatives, promotion strategies, and campaigns to drive performance of top brands and top sellers in the managed categories
• Continuously analyze the internal and external environment to ensure that Cross Border sellers remain highly competitive vis-a-vis the market
• Responsible for growing the Cross Border Mall business by acquiring and onboarding big Chinese brands through close cooperation with Seller Management Teams
• Identify, establish, and execute growth strategic partnerships with Chinese sellers
• With excellent project management skills and end-to-end processing and execution
• Collaborate and coordinate with local and regional stakeholders and business partners which includes effective communication of expectations, plans, and adjustment of managed projects
• Manage performance and drive competitive advantage of overseas sellers in assigned categories
• Monitor trends and analyze seller performance and profitability - generate actionable insights to develop category initiatives aligned with company goals and objectives
• Coordinate with both local and cross-border teams to ensure optimal resource allocation - leverage available internal resources to drive campaign performance of overseas sellers
• Act as point of contact for any operational issues of cross-border shops in assigned categories
• Perform ad-hoc analyses related to assigned categories as required
• Manage relevant monthly/weekly/biweekly reports
  
  

• Must be proficient in Mandarin (verbal and written) to liaise and communicate with mandarin-speaking sellers and other stakeholders
• Good communication skills and command of the English language (verbal and written)
• Has at least five years of work experience, consulting experiences will be an added advantage
• Preferably with background in Ecommerce
• Has relevant experience in key accounts / brands management; Electronics or FMCG experience is preferred, but not required
• High Level Proficiency in Powerpoint/Google Deck and Excel / Google Sheets
• Strong analytical and problem solving skills
• Data-driven mindset and solid business acumen (good understanding of growth and profitability)
• Able to thrive in a dynamic and collaborative work environment to drive key